A boutique,
by design.
Reiwa Consultancy & Management Solutions LLP is a senior advisory practice focused on the Japan–India–Southeast Asia corridor. We bring together experienced practitioners who work directly with clients. Each engagement is led personally by a senior team member.
What guides the work
Three stations along one path.
Vision
What we believe is possible.
We envision a deep alliance between global corporations, built on shared strengths. We champion cross-cultural collaboration, sustainable growth, and innovation, working towards a future where our combined efforts inspire excellence worldwide.
Mission
What guides every engagement.
To empower organisations to grow confidently in Japan, India and SEA. Through strategic insight, cultural understanding, and trusted partnership, we work alongside our clients to build lasting success across borders.
Values
What we stand by.
We prioritize cultural understanding above all else, because without it, no strategy however sound will take root. Partnership and integrity follow closely: we work alongside our clients, not ahead of them, and we say what we believe.
Reiwa, beautiful harmony
Reiwa is the name of Japan's current imperial era, which began on 1 May 2019. The characters are drawn from the Man'yōshū (the oldest existing collection of Japanese poetry), and are most often rendered as "beautiful harmony."
Harmony, not sameness. The work of composing two business cultures into productive partnership is not the work of making them identical. It is the work of finding the interval at which they can play together. We chose the name with care.
Anil Gupta founded Reiwa after more than four decades at the interface of Japanese and Indian business. He holds a B.Tech from IIT Delhi, completed intensive Japanese-language study at International Christian University in Tokyo, and undertook postgraduate research in computer science at the University of Tsukuba. He is fluent in English and Japanese.
Across thirty-plus years in senior management, Anil served as Vice President of Strategic Alliance, Japan, at HCL Technologies, where he established the NEC–HCL joint venture and drove its growth as CEO. He went on to serve as Chairman and Managing Director of NEC Technologies India.
His background is unusual: alongside his corporate career, he has been a research scholar in computer science, a part-time English and yoga teacher in Japan, and a long-time student of Japanese culture. This breadth is the substrate of his counsel.
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Named practitioner, every engagement.
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A small team, composed per engagement: typically two or three practitioners drawn around the problem.
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We write plainly. A Reiwa memo is legible at 6:30am before a board meeting.
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When a different approach would serve a client better, we say so.